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Leads/ Appointments
Foot Traffic
Website Sales
Services
Products
Both
Consumers (B2C)
Businesses (B2B)
Yes
No
In Development
Quick: 1-2 weeks Budget: $2500+
Moderate: 1-2 month Budget: $1500+
Steady: 3 months Budget: $500+
< 30 leads/mo
31-90 leads/mo
91-150+ leads/mo
15-25%(Budget:$200-$1,000)
30-50%(Budget:$1,200-$2,800)
55-100+%(Budget:$3,500-$4,600)
No idea what a CRM is
Not getting enough leads
Leads are low quality
Relying too much on referrals
Inconsistent results
Lead management is poor
All of these
Pay Per Lead Only (Higher lead Cost)
Fixed Monthly fee (Lower lead cost)
Both: Fixed + Pay Per Lead (Balanced lead cost)